Live
Ripped Toons
Rip and the Ripped Toons. Brand, website and merch line for an independent comic universe built around its mascot, Rip.
- Hearts
- Spades
Ripped Toons is a comic brand built around its mascot, Rip, and a cast of weird, funny characters from an independent comic artist's universe. I handle the business side so the art can stay the focus.
What I built
- The website, live at rippedtoons.com on Cloudflare Pages. The design uses a collage of real comic covers and back-cover mock ads as the backdrop. The art is all original, with no AI redraws.
- Brand assets like badges, a logo tee and a QR code that are drawn from the artist's own linework.
- A merch line set up through Printify, with a mystery box idea on deck.
Principles
The brand is built on Rip and the characters, not on any one person. Real art stays real: cleanup and layout yes, redrawing no.